Training course – EU AI Act & AI Compliance – Communications & Translation

EU AI Act & AI Compliance for Communications and Translation

Putting the EU AI Act into practice: risk categories, deployer obligations, AI literacy under Art. 4, AI policy and GDPR interfaces.

Duration
6 hours, one session
Format
Online or on-site
Language
German or English
Participants
open dates or exclusive for your team
Certificate
Certificate of attendance

Overview

This course connects EU AI Act & AI Compliance with the everyday processes of Communications & Translation. Participants work on realistic scenarios and leave with prompts, workflows and checklists they can use straight away.

The EU AI Act is the first comprehensive legal framework for artificial intelligence, and it applies not only to providers but also to organisations that use AI systems in their daily work. In this compact course you will learn how the regulation is structured: prohibited practices, high-risk systems, transparency obligations and general-purpose AI models. You will find out which role your organisation plays as a deployer, which obligations follow and how to record and classify the AI applications you use in a structured way.

The practical part turns the requirements into manageable steps. You clarify what the AI literacy obligation under Article 4 means in concrete terms, how to organise training in a verifiable way and what an internal AI policy should cover. You also examine the interfaces with the GDPR, such as legal bases, data protection impact assessments and automated decision-making. You leave with an AI inventory template, a draft policy and a clear compliance roadmap for your area of work.

Corporate communications, PR, internal communications and language services are among the areas most directly transformed by generative AI. Press releases, intranet posts, speeches, Q&A documents and social content can be drafted faster with AI and varied for different audiences and channels. In translation, work is shifting from first drafts towards post-editing, terminology management and quality assurance. AI assistants help apply corporate language and style guides consistently, analyse media coverage and prepare crisis communication. At the same time, the demands on credibility, tone and cultural appropriateness are growing. Communications professionals and translators who use AI confidently gain time for strategy, advice and linguistic fine-tuning.

The course is delivered live – either online in a virtual classroom or on-site in our training rooms in Munich, Salzburg, Berlin, Augsburg, Hanover, Bremen, Stuttgart and Kaiserslautern. We can also run it exclusively for your team.

Who is this course for?

  • Corporate communications and PR staff
  • Internal communications teams
  • Translators and language services
  • Corporate content and editorial teams
  • Press officers and spokespeople

Typical challenges we address

  • A growing number of channels, formats and languages
  • Consistency of tone, terminology and corporate language
  • Intense time pressure in press work and crisis communication
  • Quality assurance for machine translation

What you will be able to do

  • You can explain how the EU AI Act is structured and assign your organisation to the correct roles.
  • You can classify the AI applications in use by risk category and maintain an AI inventory.
  • You can name the specific obligations of deployers and derive appropriate measures.
  • You can develop an AI literacy concept under Article 4 and a draft internal AI policy.
  • Create and adapt communication content faster with AI in consistent corporate language.
  • Use AI translation professionally with post-editing, glossaries and quality assurance.
  • Prepare press work and crisis communication with AI in a structured way while maintaining credibility.

Course outline

Module 1 Structure and logic of the EU AI Act
  • Objectives, scope and phased application of the regulation
  • Roles at a glance: provider, deployer, importer and distributor
  • The risk-based approach: prohibited practices, high risk, limited risk and minimal risk
  • Specific rules for general-purpose AI models
Module 2 Classifying risk in practice
  • Prohibited practices such as social scoring or emotion recognition in the workplace
  • High-risk areas under Annex III, including recruitment, creditworthiness and education
  • Transparency obligations for chatbots, synthetic content and deepfakes
  • Recording and classifying your own AI applications in an AI inventory
Module 3 Obligations for deployers of AI systems
  • Use in line with instructions and human oversight by competent staff
  • Input data quality, monitoring of operation and retention of logs
  • Informing employees and affected persons and reporting serious incidents
  • Fundamental rights impact assessment: when it is required and how it works
Module 4 AI literacy under Art. 4 and internal AI policy
  • What sufficient AI literacy means for different roles
  • Designing training concepts and documenting measures verifiably
  • Components of an AI policy: approved tools, data classes, approvals and labelling
  • Responsibilities, AI officers and involving the works council and IT
Module 5 GDPR interfaces and governance
  • Legal bases, purpose limitation and data minimisation when using AI
  • Data protection impact assessment and its relationship to the fundamental rights assessment
  • Automated individual decisions, data subject rights and data processing agreements
  • Compliance roadmap: priorities, ownership and regular review
Module 6 Practice lab: Communications & Translation
  • Press releases and statements
  • Adapting content for channels
  • Translation and post-editing
  • Terminology and style guide
  • Analysing media coverage
  • Preparing crisis communication
Module 7 Data protection, quality & transfer to daily work
  • Unpublished company information, particularly price-sensitive inside information, and confidential client texts may only be processed in approved AI environments. Copyright in source texts and images must be respected, and translations for clients are subject to confidentiality agreements and liability for final quality.
  • Ground rules for safe AI use in your team
  • Checking results: facts, sources, tests and the four-eyes principle
  • Personal action plan for the next 30 days
  • Open questions, outlook and resources for further learning

Practical scenarios from your field

Press releases and statements

Key facts and quotes become drafts of press releases, statements and Q&A documents that follow the house style and are approved by communications and subject experts.

Adapting content for channels

A core message is adapted in length, tone and format for intranet, newsletter, social media, employee app and presentations without losing precision. The same message reaches every audience in the right format.

Translation and post-editing

AI provides raw translations that translators refine in a targeted way; glossaries and style guides are built into prompts to keep terminology and tone consistent.

Terminology and style guide

Terminology lists are extracted from existing texts, deviations from corporate language detected and texts checked against the style guide and inclusive language rules. The brand stays consistent across authors.

Analysing media coverage

Press coverage and social media mentions are summarised by theme, sentiment and message to assess impact and decide on next steps. Recurring journalist questions feed into future Q&A documents.

Preparing crisis communication

Scenarios are rehearsed, holding statements and lines to take prepared and critical questions from journalists and employees anticipated. The team is ready to respond faster and consistently across all channels.

Prerequisites

No legal background is required. A basic knowledge of the GDPR and an overview of the AI applications used or planned in your area are helpful. Professional experience in communications, PR, editorial work or translation; no technical background required.

Technical requirements

All you need is a laptop with an up-to-date browser and an office suite for working with templates. No special AI licences are necessary.

Data protection & compliance

Unpublished company information, particularly price-sensitive inside information, and confidential client texts may only be processed in approved AI environments. Copyright in source texts and images must be respected, and translations for clients are subject to confidentiality agreements and liability for final quality.

Dates & locations

For every location we suggest a date roughly four weeks ahead. Your preferred date is always possible.

  • Munich Wed, 16 December 2026 6 hrs Request
  • Salzburg Fri, 11 December 2026 6 hrs Request
  • Berlin Tue, 15 December 2026 6 hrs Request
  • Augsburg Tue, 15 December 2026 6 hrs Request
  • Hanover Fri, 11 December 2026 6 hrs Request
  • Bremen Tue, 15 December 2026 6 hrs Request
  • Stuttgart Tue, 15 December 2026 6 hrs Request
  • Kaiserslautern Fri, 11 December 2026 6 hrs Request
  • Online Thu, 10 December 2026 6 hrs Request

Frequently asked questions

Does the EU AI Act apply to companies that only use AI tools?

Yes. Anyone using AI systems under their own authority in a professional context is a deployer. All deployers must, in particular, ensure that their staff have sufficient AI literacy. Where high-risk systems are used, for example in recruitment, further obligations apply, such as human oversight, logging and informing the people affected.

Does this course satisfy the training obligation under Article 4?

The course covers core AI literacy content and you receive a certificate of attendance that you can add to your documentation. However, Article 4 requires measures tailored to role, prior knowledge and context of use. That is why you also learn how to set up and maintain your own AI literacy concept for your organisation.

Does the course replace legal advice?

No. The training provides practical knowledge for specialists and managers so they can interpret requirements, ask precise questions and implement first measures. For binding assessments of individual systems, especially in high-risk areas, you should involve your legal department, your data protection officer or external specialist lawyers.

Will AI replace professional translators?

For routine texts AI produces usable drafts, but specialist terminology, cultural nuance, legal precision and brand voice require human expertise. The role is shifting towards post-editing, terminology work and quality assurance. In the course you learn to use AI in a way that raises both quality and efficiency.

How do we keep our communication authentic?

By using AI as a drafting tool while the messages, facts and stance come from you. Provide style guides and sample texts so drafts fit the brand, and revise deliberately. Generic copy appears mainly when AI works without context – exactly what the techniques in this course help you avoid.

How much does “EU AI Act & AI Compliance for Communications and Translation” cost?

The course costs a flat €949 plus VAT per participant – whether online or on-site. This includes 6 hours of live training with a trainer, course materials, a lab environment and a certificate of attendance.

Can I suggest my own date?

Yes. For every location we suggest a date roughly four weeks ahead. In the request form you can always describe your preferred date or period in free text – we check availability and get back to you within one working day.

Is the course online or on-site?

Both are possible: live online in a virtual classroom or on-site in Munich, Salzburg, Berlin, Augsburg, Hanover, Bremen, Stuttgart and Kaiserslautern. We can also run the course exclusively for your team.

Can the course be tailored to our team?

Yes. Tailor-made courses cost approx. €4,500 more, depending on the topic and by arrangement. We agree content, examples and exercises with you in advance.

More courses for Communications and Translation

More EU AI Act & AI Compliance courses

All 45 EU AI Act & AI Compliance courses

EU AI Act & AI Compliance – MunichEU AI Act & AI Compliance – SalzburgEU AI Act & AI Compliance – BerlinEU AI Act & AI Compliance – AugsburgEU AI Act & AI Compliance – HanoverEU AI Act & AI Compliance – BremenEU AI Act & AI Compliance – StuttgartEU AI Act & AI Compliance – KaiserslauternEU AI Act & AI Compliance – Online