Business fields · SMEs & Mid-Sized Businesses
AI training for SMEs
Small and medium-sized enterprises are the backbone of the economy – and are hit especially hard by skills shortages and growing administrative burdens. Generative AI offers mid-sized businesses big opportunities precisely because it can be used without an IT department or major investment. Owners and staff use AI assistants to write quotes and customer correspondence, review tenders and contracts, draft job adverts, capture the know-how of experienced employees and create marketing content. Simple automations and AI agents connect email, spreadsheets and industry software. The key is a pragmatic start with clear rules that delivers noticeable benefits quickly and brings the whole team along.
Who is this course for?
- Owners and managing directors of SMEs
- Sales, purchasing and administration staff
- HR managers in small and mid-sized companies
- Digitalisation and operations leads
- Trades businesses and family-owned companies
Typical challenges we address
- Skills shortages and heavy workloads in small teams
- Growing administrative and documentation requirements
- No dedicated IT or digital transformation department
- Uncertainty about data protection, costs and the right way to start with AI
Practical scenarios from your field
Quotes and customer correspondence
AI drafts quote text, service descriptions, follow-up emails and replies to customer enquiries based on your templates and price lists – you review and send.
Reviewing tenders and contracts
Tender documents, suppliers' terms and framework agreements are summarised for requirements, deadlines, liability and special conditions so you can decide faster. Key exclusion criteria are highlighted clearly.
Recruitment
Job adverts, careers page copy, interview guides and onboarding plans are written for the target audience to stand out in the competition for skilled staff.
Preserving know-how
The experience of long-serving employees is captured in interviews and structured with AI into work instructions, FAQs and onboarding material before it is lost to retirement.
Marketing without an agency
Website copy, newsletters, social posts, case studies and trade fair materials are created with AI and adapted to the language of your customers. Your company gains visibility without a marketing department.
Automating workflows
Recurring processes such as sorting incoming invoices, routing enquiries or producing reports from spreadsheets are connected using no-code tools and AI agents. This noticeably relieves small teams and reduces errors.
Possible hands-on projects
Quote calculator
A small web app that stores service items and prices, assembles a quote via a form and generates quote text in your company style.
Knowledge base
An internal tool where work instructions, checklists and FAQs are collected, searched and provided to new employees in a structured way.
Order overview
A simple app that shows current orders with status, date and owner and highlights bottlenecks in the week ahead. Data can be imported from spreadsheets.
All 16 courses for SMEs
AI for business (13)
- ChatGPT for SMEs
- Claude for SMEs
- Microsoft 365 Copilot for SMEs
- Google Gemini for SMEs
- AI Agents for SMEs
- Prompt Engineering for SMEs
- Generative AI for SMEs
- n8n for SMEs
- Make for SMEs
- Perplexity for SMEs
- Mistral Le Chat for SMEs
- AI Image & Video Generation for SMEs
- EU AI Act & AI Compliance for SMEs
Vibe & agentic coding (3)
Data protection & compliance
SMEs must also comply with the GDPR when using AI, for example through data processing agreements and clear rules on which customer and employee data may be entered. The EU AI Act requires businesses to ensure adequate AI literacy among staff, and trade secrets and customer data belong only in approved tools.
Prerequisites
Working in a small or medium-sized business; no technical background required.
Frequently asked questions
How should a small business get started with AI?
Start with two or three concrete, time-consuming tasks such as quotes, correspondence or job adverts. Choose a privacy-compliant tool, set simple rules and let the team practise together. In the course you develop exactly this kind of starter plan for your company.
Do we need our own IT department?
No. Common AI assistants and no-code automations can be used without programming skills. What matters is deliberate tool selection, data processing agreements and clear responsibilities. For integrations with industry software, occasional external support may help, but getting started is something you can do yourselves.
Request without obligation
We will get back to you within one working day with a confirmation or an alternative suggestion.