Business fields · Founders & Startups
AI training for Founders and Startups
Founders have to juggle many roles with a small team and limited budget: product, sales, marketing, finance, hiring and investor relations. Generative AI acts like an extra team member. It helps with market research and competitor analysis, drafts pitch decks and investor updates, writes landing pages and sales emails, structures customer interviews and supports the financial model. With vibe coding, prototypes, clickable mock-ups and internal tools come together in hours rather than weeks, so hypotheses can be tested in the market much sooner. AI agents automate lead research, onboarding emails or support replies. The key is to combine speed with critical review and to get the legal basics right from day one.
Who is this course for?
- Early-stage founders
- Founding teams in incubators and accelerators
- Early employees at startups
- Corporate venturing and intrapreneurship teams
- Solo entrepreneurs with product ideas
Typical challenges we address
- Little time and few resources for many parallel tasks
- Hypotheses need to be validated quickly and cheaply
- Heavy effort for pitching, investor relations and grant applications
- No in-house experts for legal, finance and development in the early stage
Practical scenarios from your field
Market and competitor analysis
AI structures market segments, target groups and competitors, derives positioning options and helps identify research sources – figures and facts are then backed up with reliable references.
Analysing customer interviews
Guides for problem interviews are created, notes are analysed for pain points, willingness to pay and quotes, and insights are condensed for the next iteration.
Pitch decks and investor updates
Storyline, slide copy and answers to typical investor questions are developed; regular updates for investors and advisers are generated from KPIs and milestones. Investors stay informed with little effort.
Prototypes via vibe coding
Landing pages, clickable prototypes and simple MVPs are built with AI coding tools to test demand and user behaviour before investing in professional development. Scaling up follows once demand is confirmed.
Sales and marketing
Ideal customer profiles, outreach sequences, website copy and social posts are written for the target audience and prepared in variants for A/B testing. Test results feed straight into the next iteration.
Grants and business plans
AI helps make sense of funding programmes, structure applications and business plans and explain financial assumptions clearly; the figures themselves are checked by an expert.
Possible hands-on projects
Waitlist landing page
A landing page with a waitlist form and simple analytics that measures demand for a product idea and automatically welcomes sign-ups.
Investor CRM
A lean internal tool that tracks investor contacts, conversation status and next steps in a funding round at a glance.
Runway calculator
A small web app that captures cash balance, monthly costs and expected revenue and shows the remaining runway across scenarios.
All 17 courses for Founders and Startups
AI for business (13)
- ChatGPT for Founders and Startups
- Claude for Founders and Startups
- Microsoft 365 Copilot for Founders and Startups
- Google Gemini for Founders and Startups
- AI Agents for Founders and Startups
- Prompt Engineering for Founders and Startups
- Generative AI for Founders and Startups
- n8n for Founders and Startups
- Make for Founders and Startups
- Perplexity for Founders and Startups
- Mistral Le Chat for Founders and Startups
- AI Image & Video Generation for Founders and Startups
- EU AI Act & AI Compliance for Founders and Startups
Vibe & agentic coding (4)
Data protection & compliance
Startups must comply with the GDPR, imprint requirements and unfair competition law from the outset, for example for waitlists, newsletters and outreach. For AI-based products, the EU AI Act, copyright in generated content, code licences and the confidentiality of investor and customer data must be considered.
Prerequisites
A startup idea or a role in a young company; no programming skills required.
Frequently asked questions
Can I build an MVP with AI without knowing how to code?
For landing pages, clickable prototypes and simple web apps, yes – often enough to test demand. For a scalable, secure product handling user data and payments, however, you need development expertise. The course shows where that line lies and how to hand prototypes over cleanly to developers.
Can investors tell a pitch deck was written by AI?
Generic copy stands out. What matters is that the storyline, numbers and insights come from your own work. AI helps you structure, sharpen and prepare for tough questions. In the course we practise making your story more compelling with AI without sounding interchangeable.
Request without obligation
We will get back to you within one working day with a confirmation or an alternative suggestion.